For a digital transformation process to be successful, it must be present in all teams and departments. The process requires an open approach, as well as the preparation and understanding of how data, design, and technology will affect all HR, finance, purchasing, marketing, and even the product team. One of the most important factors contributing to the success of this transformation is the company's ability to help and guide the entire organization's team on this journey, even if that involves requesting outside help. Even here, design thinking plays an important role in engaging the organization in a common vision and purpose.
Organizations that focus on innovation are able to effectively implement disruptive technologies that require an hour of digital transformation. Crafting an effective digital transformation strategy requires precision, experience, and the disruption of traditional ways of managing businesses. Therefore, there are several components that you should pay attention to when formulating the strategy. In organizations that follow this practice, a successful transformation is more than three times as likely.
Nearly 70% of respondents say that the main teams in their organizations changed during the transformation, especially when new leaders familiar with digital technologies joined the management team. Three of these changes, each of which involves turning the use of digital tools into a new organizational norm, emerged as keys to success. Therefore, you must consider business process optimization when formulating the digital transformation strategy. Success is at least twice as likely in organizations that carry out innovative hiring campaigns (such as having recruits play or find hidden messages in the source code as part of the hiring process) or that organize conferences or “hackathons” about technology.
Shapley's value analysis was applied to the TURF results to classify practices based on their expected average marginal contribution to the probability of successful transformation. In fact, all of these methodologies and techniques are very important for a team to understand what digitalization means. When developing the strategy, it is essential to ensure that your company has a clear orientation, so that its objectives can be achieved without any obstacles in the later stages of the digital transformation process. Experienced people have learned from their previous customers everything that should not be done, and that is very valuable when executing the digital transformation strategy.
For the past three years, no trend has influenced the world around us more than digital transformation. One of the main reasons to adopt digital transformation is to eliminate your company's pain points, both for your team and for your customers. Only 16% of respondents say that their organizations' digital transformations have successfully improved performance and have also equipped them to sustain long-term changes. Respondents who say that their organizations established at least one new way of working, such as continuous learning or open work environments, as part of their change initiatives are more likely than others to report successful transformations.
Along with optimizing business processes, you must also make good use of the data you've collected over the years. To ensure success in your digital transformation process, you must consider all these components: design thinking, business process optimization, innovative hiring campaigns, Shapley's value analysis, understanding what digitalization means, having a clear orientation, eliminating pain points, continuous learning, and making good use of data. Digital transformation is a complex process that requires careful planning and execution. It is essential for companies to understand all components involved in order to ensure success in their digital transformation journey.
With this guide, you can now start planning your own successful digital transformation process!.